If you have ever decided to redesign your website, you will know how frustrating it can be. Trying to get the exact design you want, launching your website on time, staying within your budget, and making sure your website is properly designed to generate leads and sales would certainly lead to a lot of headaches. A Smarter Way to Redesign Your Website If you’ve ever redesigned your website, you must know how frustrating it can be. Trying to achieve the exact design you want, launch on time, not go over your budget, and make sure your website is perfectly optimized for generating leads and conversions definitely leads to a lot of headaches. What’s Wrong with Traditional Web Design? With traditional website design, your marketing team has to take at least 3 months off to make sure the end result of your website redesign process meets the goals of your business. Instead of keeping their focus on those goals and doing what they do best, your marketers need to focus on various time-consuming website redesign issues. The main problem? They need to guess what design elements to include and where so that the site resonates with your target audience and helps you generate more leads, but guesses lead to unpredictable results. Other problems? You need to invest a lot of money upfront, you almost always
What’s Wrong with Web Design tradition?
Your marketing team will have to take at least 3 months off with traditional website design to ensure that the result of your website redesign process meets your business goals. Instead of concentrating on those targets and doing what they do best, the advertisers need to focus on different time-consuming problems of redesigning websites.
The main issue? They need to guess which design elements to include and where to interact with your target audience to help you produce more leads but guesses leads to unpredictable results.
Other issues? You have to invest a lot of money in advance and you will always surpass your budget plans and you will be unable to deliver your website on time. You should consider redesigning your website every 2 to 3 years to revive your contents and align it with goals and priorities.
Continuous Focused Improvement on Risk-Free, Data-Driven
The growth-driven website design reflects an agile and structured website redesign strategy that greatly minimizes the risks of traditional web design by focusing on the details and increasing the time to launch your website. You can save a lot of money in a short time to launch your website and quickly start building ROI and leads.
How Does It Work?
Growth-driven design is an iterative process that focuses on what are known as “sprints” for shorter timeframes and therefore you don’t need to schedule everything at one time. Redesigning your website in sprints is significantly less risky and less expensive.
Growth-driven web design company includes 3 primary stages:
This phase includes building a strategy to make your website a number one stop to effectively solve the problems of your target audience. You need to understand the needs and concerns of your audience to build an effective strategy. This is why you need to carry out a comprehensive website audit to see what functions are working and modify what might be required.
After auditing the website, through evaluating user experience, you need to dig deeper into the issue. You can do this by performing surveys to gain a better understanding of how your website visitors interact with your website and gather feedback on what they suggest you can do to develop it. You also need to establish realistic targets to identify the metrics you want to develop, as well as to map the consumer experience, revisiting and revising your buyers’ personalities to learn how to take advantage of every opportunity to communicate with your audience.
2. THE LAUNCH PAD
This process involves building a website that uses all the expertise that you have learned in a strategic plan to build an effective website that produces excellent results. The LaunchPad is the foundation for designing and optimizing the website instead of developing the final product, which is different from traditional web design. Your LaunchPad site is now fully functional and live, but it can be extended and more optimized. As opposed to traditional web design, you don’t have to make guesses to build your site, as you can actually validate assumptions and make data-driven decisions.
Unlike traditional web design, to build your site, you don’t have to guess, as you can test conclusions and make data-driven decisions. With growth-driven web design, you can build your launch pad side in 60-90 days
3. CONTINUOUS IMPROVEMENT
This stage includes four basic steps: planning, building, learning, and knowledge transfer. This means measuring the performance of your site to decide on the changes, implementing those changes, learning what works and what doesn’t by analyzing your changes and sharing everything you’ve learned with your teams to collaborate and make data-driven optimizations together. As the LaunchPad website is not a final product, you should continually improve it and make sure it works and solve the frustration of your audience. Your LaunchPad site permits you to gather user data and learn how your users communicate with your app by knowing their needs and preferences. This helps you to recognize growth points and take the steps needed to increase the quality of user experience and contribute to a higher level and to generate more leads.
Planning, building, learning and transfer knowledge involves testing the site’s output to evaluate the improvements, introducing certain adjustments, understanding what works and what doesn’t work by evaluating the changes and communicating everything you’ve discovered with your team to make data-driven enhancements. Web design company Dubai combines technologies with human creativity to build your website with the help of professional and expert team.