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Online Press Release Distribution Site: Ken Research

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The marketing with the support of press release is one of the oldest methods in the book of market. It is widely misunderstood. Far too many individual get the press releases and the guest posts disorderly, and try to submit one in place of another. The press releases, even those focused at marketing, are a very particular kind of document. A press release cannot just be a blog post in an extravagant suit, it demands to encounter the numerous goals and match a known format to be accepted on most press release distribution sites. The opinion of a press release is to be one solitary document you send to a high type of foundations. If those foundations all public the document, that’s fine, it is undoubtedly a press release, not meant to be inimitable. Furthermore, many of the sites suggest press release distribution services plus deliver you illustration of the press releases and writing tips. They have a simple submission procedure that takes only minutes to comprehensive.

Many of the press release sites such as Ken Research has one of the easiest press release submission procedures which acquaint the endorsement within the hours. They will even let you track and analyze the respective campaign during its period utilizing their own analytics tool. Their press release distribution service comes with the numerous other advantages involving your very own newsroom. Undoubtedly, the Ken Research is a dominant press release distributor that lets you reach out to a broad pool of the journalists and bloggers. They also suggest the multimedia distribution and media contact administration. They aptitude the better directing which will match with the journalists with the same comforts, guaranteeing the accomplishment of your press release campaign. Hence, the paid and free press release distribution site is one of the most accurate and essential parts of any marketing program. It can be so effective to distribute the information related to the business, product, and services across the globe. The positive utilization of the press releases is done to send out the new items of all the varieties and send them as broadly as you can.

Whereas, the major dissimilarity between the free and paid press releases is free press release distribution is a time-consuming procedure and no collateral of the attachment while the paid press release distribution fast and have the guaranty of broadcasting. While, the paid press release distribution is the method of creating the web traffic to your website.

Nonetheless, one more essential thing when you write a press release make definite a link back to your site is involved in the press release. Owing to it when any individual posts it, the link you deliver leads back to your site. I consider from the above evidence or data you comprehend of press releases and it’s usability to encourage your respective business.

Related Report:-

The Best Free And Paid Press Release Distribution Website: Ken Research

Contact Us:-

Ken Research

Ankur Gupta, Head Marketing & Communications

Ankur@kenresearch.com

+91-9015378249

monument-difference

What things you should consider while selecting a realtor?

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At present, some so many individuals are getting their licence for real estate business and this makes it very difficult to find a good real estate agent. Most of the real estate agent obtain their license and engage themselves in brokerage without any skills how to figure out their real estate game. So, if you are interested in getting an authentic agent for Plumpton Real Estate then read on some of the few tips below:

  • Look for a local real estate agent: Who would have the best knowledge on the area where you want to buy or sell properties? None other than the local real estate agent. You may get some discounts if you hire a real estate agent far away from the area but he may not have the necessary knowledge about the area where you are interested either in buying or selling. Local real estate agents have the required strong insight on the conditions of the property in that area. They can offer you better information about the surroundings around your property. Moreover, he can better understand your requirements.
  • Reputation matters: Besides looking for real estate agents in the area you are interested, it’s important to check their reputation. You can check the reviews, recommendation from friends and family. A reputed real estate agent will show up the best interest throughout the process of buying or selling. The agents with a good name give more priority to their career than just some commissions. So, they will make sure you have a good experience with them.
  • Find a real estate agent who is active online: Most of the real estate buyers and sellers always start their search online. Therefore, you must check that the realtor should remain active online with a website. We are living now in the world of social media; therefore, the realtor should be active in multiple social media sites. They should also claim their name in big real estate sites, if not then they will never expose your listing to the maximum.
    They should easily fit your schedule: Today the whole world is super busy and it’s quite difficult to coordinate times. Make sure you deal with a realtor who is very flexible and can meet you up based on your schedule. A flexible real estate agent can meet you anytime and you won’t have to take a day off when you are looking for a House For Sale In Plumpton or you are selling your own house and also they can answer to all your queries in time.
  • They should communicate nicely: The Plumpton Real Estate agent should possess’ good communication skills. They should have a strong will to remain in contact whether via phone or email or text. They should maintain utmost transparency in all their terms and conditions and should not hide anything.

All these points should be in your mind before you meet your realtor. Both buying and selling homes are great moves, therefore it is very important to make sure you have chosen a top real estate agent.

US Online Advertising Industry Research Report and Future Outlook: Ken Research

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How Is The Online Advertising Market Positioned In The US?

The digital advertising market in The US is booming and has grown exponentially over the last few years. The rising Internet penetration in the country and increasing dependence on the World Wide Web for varied everyday activities such as video streaming, travel, and movie bookings, accessing social media, financial transactions and more has stimulated the shift towards online advertising. The shortcomings of the traditional mediums such as inability to target the right audience, traceability and higher costs have been the major reasons for advertisers shifting towards internet ads.

The number of internet users in the country reached ~ million in 2018, accounting for ~% of the total population, while smartphone penetration was recorded to be ~% of the population. The rising internet and smartphone penetration have been one of the major growth drivers for the rising digital advertising expenditure in the country. The US also has a well-developed internet infrastructure. The mobile internet speed was recorded to be the 9th best globally in 2018. The advances in internet access, bandwidth and speed have positively impacted the growth of digital advertising in the country.

Spurring social media usage has also significantly contributed to the rise of digital advertising in the country. The number of active social media users reached 230 million in 2018. The period also witnessed the rise of new ad formats on social media including social stories or 10-second ads, influencer marketing and more.

Advertisers have seen shifting towards digital mediums due to added advantages such as better monetization, proper reach measurement tools, availability of insights and analytics and more.

The adoption of the latest technologies such as Artificial Intelligence, GPS and Radio Frequency, Machine Learning, Big Data among others in recent years have made internet ads more efficient and improved their targeting to the relevant audience.  Owing to these factors, the online advertising market witnessed a positive double-digit CAGR of ~% over the review period 2013-2018.

Us Advertising Market

The ad spending on traditional advertising accounted for the majority share in the US advertising market in 2018. Digital advertising expenditure has grown exponentially over the review period and is projected to surpass traditional advertising in the near future owing to the rising internet penetration in the country.

Us Online Advertising Market Segmentation

By Medium: In 2018, digital advertising expenditure on mobile devices dominated the market with a share of ~%. This is majorly due to the shift in consumer preference towards mobile devices for different type of activities such as watching videos, informational searches, accessing social media and others. Desktop advertising accounted for the remaining ~% market share in ad expenditure in 2018 due to declining usage of desktops.

By Type: Search advertising dominated the digital advertising market in the US in 2018 owing to the rise of e-commerce in the country. Social media advertising accounted for the second-highest share in ad spending due to the inclining social media usage in the country. Other types of advertisements such as display, video, audio and others accounted for the remaining market share.

Segmentation by Medium (Desktop and Mobile): In 2018, mobile digital advertising dominated the ad spending in most types of advertising with a market share of ~% in Search, ~% in Social Media,~% in Display, ~% in Audio and ~% in Others. Desktop usage in the country is declining as most of the consumers prefer to use mobile devices for the majority of online activities due to easy access and faster mobile internet speeds.

By Sectors: The retail sector was analyzed to account for the highest digital advertising expenditure in the US in 2018 primarily due to the rise of online shopping in the country. Automotive and Financial Services industries also contributed significantly to the digital ad spending. Telecommunications, Leisure Travel and FMCG sector also accounted for a significant share in the digital advertising expenditure in the country as most consumers search for products online before actually making purchases. Other sectors including Electronics & Computers, Pharmaceuticals/Healthcare, Media & Entertainment, and others accounted for the remaining share in the digital ad spending.

By Ad Buyers: Majority of the digital ad buying in the US took place through ad agencies in 2018 due to the expertise of these agencies in managing ad campaigns. Direct ad buying by brands accounted for a meager share in the digital advertising expenditure due to the lack of technological infrastructure and talented professionals by the brands.

By Pricing Model: Performance pricing models including CPC, CPA among others received the maximum digital advertising expenditure in the US in 2018. The CPM and hybrid models accounted for the remaining digital ad expenditure and were preferred by advertisers who aimed wider reach.

Comparative Landscape In Us Online Advertisement Market

Competition within US online advertising market was observed to be fragmented with multiple advertising agencies operating in the space. Most of these advertising agencies are held by the top 5 holding companies namely WPP Plc, Interpublic Group of Companies, Omnicom Group, Publicis Groupe and Dentsu Inc, that accounted for the maximum share in the digital advertising expenditure in the US in 2018 in terms of billings. These companies are competing on parameters such as pricing of the services offered (average hourly rate), major clientele, flexibility, minimum project size and service portfolio. On the other hand, competition within online platforms or publishers was observed to be concentrated among the big players such including Google and Facebook.

Competition Analysis of Major Platforms: Facebook is the most dominant social media platform in social media advertising with a percentage share of ~%. Instagram also garnered a significant share of ~% in 2018. Facebook and Instagram together accounted for the majority share in social media advertising. YouTube accounted for a major share of ~% of advertising spend on Video advertising as it is the most popular platform for video streaming in the US. The remaining share was captured by other video platforms including Twitch, TikTok and more. In search advertising, Google acquired the maximum ad spending with a share of ~% as it is the most used search engine in the country. The remaining share was captured by Yahoo & Bing, Amazon and others.

Us Online Advertising Market Future Outlook and Projections

The US online advertising market is estimated to grow at a positive double-digit CAGR during the forecast period 2018-2025. Expenditure on online advertising by major companies is further expected to increase due to rising internet and smartphone penetration. The introduction of 5G internet technology is further projected to propel the market with the introduction of new interactive ad formats. The growth of social media usage in the country coupled with the adoption of the latest technologies such as Artificial Intelligence, Augmented and Virtual Reality among others is anticipated to positively affect the market. Apart from that, the rising data privacy concerns and implementation of the California Consumer Privacy Act is also expected to substantially impact the digital advertising space in the US.

Key Segments Covered:-

By Type (On the Basis of Ad Expenditure)

Digital Advertising Market

Traditional Advertising Market

By Medium (On the Basis of Ad Expenditure)

Desktop Advertising

Mobile Advertising

By Type of Advertisement (On the Basis of Ad Expenditure)

Search Advertising

Social Media Advertising

Display Advertising

Video Advertising

Audio Advertising

Other Advertising (Native Advertising, Classifieds, Lead Generation, Buzz/Content Advertising, Email Marketing and more)

By Ad-Format on the Basis Of Platforms (On the Basis of Ad Expenditure)

Social Media Advertising

Facebook

Instagram

Others

Search Advertising

Google

Yahoo & Bing

Amazon

Others

Video Advertising

YouTube

Others

Further Segmentation by Medium (Desktop and Mobile, On the Basis of Ad Expenditure),

2013-2018

Social Media Advertising

Mobile

Desktop

Video Advertising

Mobile

Desktop

Search Advertising

Mobile

Desktop

Audio Advertising

Mobile

Desktop

Other Advertising (Native Advertising, Classifieds, Lead Generation, Buzz/Content Advertising, Email Marketing and more)

Mobile

Desktop

By Sectors (On the Basis of Ad Expenditure)

Retail

Automotive

Financial Services

Telecommunications

Leisure Travel

Consumer Packaged Goods

Electronics & Computers

Pharmaceuticals/Healthcare

Media

Entertainment

Others (Real-Estate, Education, Agrochemicals, Energy, Construction and more)

By Ad-Buyers (On the Basis of Ad Expenditure)

Direct

Ad Agencies

By Pricing Model (On the Basis of Ad Expenditure)

Performance

Cost Per Mile

Hybrid

Key Target Audience:-

Advertising Agencies

Social Networking Platforms

End User Industries Investing in Digital Advertising

Regulatory Bodies and Government Agencies

Investors

Time Period Captured in the Report:-

Historical Period: 2013-2018

Forecast Period: 2019-2025

Companies Covered in US Online Advertising Market:-

Major Ad Agencies

WPP

Interpublic Group of Companies

Publicis Groupe

Omnicom Group

Dentsu Inc.

Major Online Platforms

Google (including YouTube)

Facebook (including Instagram)

Amazon

Microsoft (including LinkedIn)

Verizon Media

Key Topics Covered in the Report:-

Advertising Industry US

US Cost per Click Ads Market

Online Advertising Market US

Major Advertising Agencies US

US Online Advertising Industry

US Digital Advertising Revenue

US Advertising Spending in 2018

US Search Ads Market Share

US Online Advertising Market

US Digital Ad Spending Market

US Online Ad Spending Market

Online Advertising Industry US

To Know More, Click On The Link Below:-

US Online Advertising Market

Related Reports by Ken Research:-

Russia Online Advertising Market Outlook To 2023 By Medium (Desktop And Mobile), By Type Of Online Advertisement Buying And Selling (Non-Programmatic And Programmatic), By Type Of Online Advertisement (Performance And Branding), By Sector (Retail And E-Commerce, FMCG, Electronics, Automotive, Finance, Pharmaceuticals, Travel, Real Estate And Others)

Taiwan Online Advertisement Outlook To 2023 – By Medium (Desktop And Mobile), Type (Display, Video, Search, Buzz / Content And Others), By Sectors (FMCG, Healthcare, Entertainment & Media, Finance And Financial Insurance, E-Commerce And Others), And By Cost Model (CPC, CPM And CPA)

Contact Us:-
Ken Research
Ankur Gupta, Head Marketing & Communications
Ankur@kenresearch.com

+91-9015378249

Christmas 2019: Christmas gifts!

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The best ideas to give this Christmas are brought to you by Components in a selection of gifts from kings with much more than technology, computers, video games, home, and electronics. Save yourself buying clothes that you are not going to wear and give away things that you are sure to wear and enjoy. In addition, we have separated the gift ideas based on who they are intended for the wise men to get right.

The most homely, familiar and endearing time of the year has arrived which nevertheless pushes us out more than ever. It’s Christmas! and that means the streets are filled with lights, Christmas carols and Christmas decorations; the houses of nativity scenes and Christmas trees; and shops fill their windows with offers to attract the eyes of Santa Claus and the Magi to choose the Christmas gifts we are waiting for so much there .

The carols sound in every corner, the children ask for the Christmas bonus and the Christmas spirit takes over you. Yes, this happens every year and Christmas 2019 is not going to be different. Except if you are the Grinch and want to steal Christmas from us…

This Christmas Original gifts!

For all this, it is time to go thinking about what gifts you want and prepare the letter to the Magi, without forgetting to keep an eye on the gift of others, because ideas are running out and every year it is more difficult for us to come up with something again, right? Well, do not worry, in Components gifts are another wave. Forget the classic socks, tie, shoes or cologne. No, your family and friends deserve something new, and you too, so we present this great catalog of top Christmas gifts.

Gift ideas this Christmas

Surely more than once you have been thinking hours and hours on what to give to your family, your partner and friends. You visit stores, you see ads on TV, but you’re still not sure about the ideal gift … That’s why we want to give you a cable and we have thought about a lot of ideas to give at Christmas so you can find the gift that best suits each person. Because a gift is much more than something material, it is an experience, it is a link between people and therefore it has to be perfect.

We are looking forward to preparing gifts for the little ones, the joy of each house and more at Christmas. Seeing his illusion face is priceless. But we must not lose the illusion of the elders, above all, of giving more than receiving gifts, because it is time to have a detail with our loved ones.

Mobile phones, wearable’s, tablets, consoles, laptops, televisions and much more are part of our catalog and are excellent gifts for all ages and tastes. So do not hesitate, and if you are looking for technological gifts for this Christmas, send your letter to the Magi to Components.

Presents for all the family! Yes, even for your brother-in-law!

In addition to the list of products selected as Christmas gift ideas, we add different sections to refine the shot and make the gift proposal much more suitable for each type of person. Because it is not the same to give your girlfriend as a friend, nor is a geek boyfriend the same as an adventurous mother. Move through the different sections of the Christmas gift shop until you find the perfect gift for each person.

US Online Advertising Market Forecast To 2025: Ken Research

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US Online Advertising Market: – “Digital advertising expenditure is expected to surpass traditional advertising in the US in 2019 owing to the exponential growth of mobile advertising due to the rising social media usage and smartphone penetration in the country.”

Analysts at Ken Research in their latest publication “US Online Advertising Market Outlook To 2025” believe that the introduction of 5G internet technology, new advertising formats, adoption of the latest technologies such as Artificial Intelligence, Augmented & Virtual Reality, and growth of digital advertising by e-retailers are going to drive the US Online Advertising Marketspace in the future. The market is expected to register a double-digit positive CAGR of 13.3% in terms of advertisement expenditure during the forecast period of 2018–2025F.

Well-Developed Internet Infrastructure: The US has an efficient internet infrastructure with the fixed connection internet speed being recorded at 124.39 Mbps in 2018, which is 9th fastest globally. The average mobile internet speed was recorded to be 32.01 Mbps in 2018. The internet penetration in the country also reached approximately 95.0% of the total population in 2018. The excellent internet infrastructure has made the experience of using the internet smoother and has resulted in a rising shift towards using mobile phones for varied activities such as shopping, financial services, travel, and other bookings, accessing social media and more. Advertisers were quick to respond to this change and have increased their digital advertising expenditure substantially in recent years.

Creative Ad Formats and Leveraging Consumer Data: The digital advertising market, especially mobile advertising, grew exponentially over the period 2013-2018 largely due to the introduction of a plethora of new ad formats such as social stories or 10 seconds video ads, responsive Google ads, influencer marketing, audio advertising, geo-fencing, e-commerce advertising and more. These new types of advertisements have led to advertisers increasing their digital advertising expenditure to grab more eyeballs. Advertisers are also capitalizing on the vast consumer data available along with advancements in technologies such as Artificial Intelligence to improve targeting of the ads and convert searches into purchases.

Spurring Social Media Usage: Social media has experienced robust growth over the review period with the number of social media users reaching 230 million in 2018, accounting for 70.0% of the total population. The number of social media users on mobile reached 61.0% of the total population. An average American spent around 2 hours using social media on an everyday basis in 2018 and is exposed to thousands of ads across all social media platforms. The spurring social media usage, as well as the rise of new platforms such as Snapchat, TikTok among others, has been one of the key catalysts for the growth of digital advertising in the country.

Key Segments Covered:-

By Type (On the Basis of Ad Expenditure)

Digital Advertising Market

Traditional Advertising Market

By Medium (On the Basis of Ad Expenditure)

Desktop Advertising

Mobile Advertising

By Type of Advertisement (On the Basis of Ad Expenditure)

Search Advertising

Social Media Advertising

Display Advertising

Video Advertising

Audio Advertising

Other Advertising (Native Advertising, Classifieds, Lead Generation, Buzz/Content Advertising, Email Marketing and more)

By Ad-Format on the Basis Of Platforms (On the Basis of Ad Expenditure)

Social Media Advertising

Facebook

Instagram

Others

Search Advertising

Google

Yahoo & Bing

Amazon

Others

Video Advertising

YouTube

Others

Further Segmentation by Medium (Desktop and Mobile, On the Basis of Ad Expenditure),

2013-2018

Social Media Advertising

Mobile

Desktop

Video Advertising

Mobile

Desktop

Search Advertising

Mobile

Desktop

Audio Advertising

Mobile

Desktop

Other Advertising (Native Advertising, Classifieds, Lead Generation, Buzz/Content Advertising, Email Marketing and more)

Mobile

Desktop

By Sectors (On the Basis of Ad Expenditure)

Retail

Automotive

Financial Services

Telecommunications

Leisure Travel

Consumer Packaged Goods

Electronics & Computers

Pharmaceuticals/Healthcare

Media

Entertainment

Others (Real-Estate, Education, Agrochemicals, Energy, Construction and more)

By Ad-Buyers (On the Basis of Ad Expenditure)

Direct

Ad Agencies

By Pricing Model (On the Basis of Ad Expenditure)

Performance

Cost Per Mile

Hybrid

Key Target Audience:-

Advertising Agencies

Social Networking Platforms

End User Industries Investing in Digital Advertising

Regulatory Bodies and Government Agencies

Investors

Time Period Captured in the Report:-

Historical Period: 2013-2018

Forecast Period: 2019-2025

Companies Covered in US Online Advertising Market:-

Major Ad Agencies

WPP

Interpublic Group of Companies

Publicis Groupe

Omnicom Group

Dentsu Inc.

Major Online Platforms

Google (including YouTube)

Facebook (including Instagram)

Amazon

Microsoft (including LinkedIn)

Verizon Media

Key Topics Covered in the Report:-

US Internet Advertising Market

Advertising Industry US

Advertising Market US

US digital advertising Market Growth

US Mobile Advertising Market Share

Online Advertisement Spending in the US

US Cost Per Action Advertising Market

US Online Healthcare Advertising Market

US Direct Advertising market Players

Retail advertising market US

Telecommunications advertising market US

Media and Entertainment ads Market Share

US Traditional Advertising Market

To Know More, Click On The Link Below:-

US Online Advertising Market Outlook

Related Reports by Ken Research:-

Russia Online Advertising Market Outlook To 2023 By Medium (Desktop And Mobile), By Type Of Online Advertisement Buying And Selling (Non-Programmatic And Programmatic), By Type Of Online Advertisement (Performance And Branding), By Sector (Retail And E-Commerce, FMCG, Electronics, Automotive, Finance, Pharmaceuticals, Travel, Real Estate And Others)

Taiwan Online Advertisement Outlook To 2023 – By Medium (Desktop And Mobile), Type (Display, Video, Search, Buzz / Content And Others), By Sectors (FMCG, Healthcare, Entertainment & Media, Finance And Financial Insurance, E-Commerce And Others), And By Cost Model (CPC, CPM And CPA)

Contact Us:-
Ken Research
Ankur Gupta, Head Marketing & Communications
Ankur@kenresearch.com

+91-9015378249

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